Deliver More Effective and Profitable Events

Trade Show Growth Consulting for Non-Profit and For-Profit Event Organizers

About Us

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Growth Opportunities For Trade Show & Event Producers

Accelerating growth from trade shows and events is challenging, time consuming and expensive. Getting it right is both an art and science. Howard Friedman Trade Show Consulting can help your organization deliver better results and save money:

  • Trade show organizers (for-profit and non-profit)
  • Media organizations that want to more fully leverage intellectual property to benefit its community and drive revenue growth.

20 years of trade show leadership with UBM (now Informa), VNU (now Emerald Exhibitions) and Reed Exhibitions.

Find out more
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Special Offer

Schedule a complimentary 30 minute discussion about your event (or prospective event). Let's review objectives, strategies and competitive issues to determine potential next steps.

Trade show strategy discussion

Contact Me Now

Please email or contact me to schedule your free 30 minute review. 

Growth Services Offered

TRADE SHOW OPTIMIZATION

Collaborate with event leadership to identify under-leveraged IP assets and community relationships.

+ Event Details

TRADE SHOW OPTIMIZATION

Collaborate with event leadership to identify under-leveraged IP assets and community relationships.


TRADE SHOW STRATEGY

Identify growth strategies that align with growth requirements and maximize competitive advantage.

TRADE SHOW STRATEGY

Identify growth strategies that align with growth requirements and maximize competitive advantage.

ALLIANCE NEGOTIATION

Conduct outreach to negotiate mutually beneficial programs with external organizations.

+ Event Details

ALLIANCE NEGOTIATION

Conduct outreach to negotiate mutually beneficial programs with external organizations.


SALES

Provide added sales and business development firepower.

+ Event Details

SALES

Provide added sales and business development firepower.


TRADE SHOW ANALYSIS

External audits provide customer feedback & review of events to reduce cost and improve ROI.

+ Event Details

TRADE SHOW ANALYSIS

External audits provide customer feedback & review of events to reduce cost and improve ROI.


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Howard Friedman Trade Show Associates

(818) 851-1250